Screenvision's alternative content division, Screenvision Programming Network, provides new revenue opportunities to exhibitor partners nationwide.

Through a variety of alternative content partnerships, Screenvision provides an exciting way to increase ticket sales during non-core moviegoing hours. Moviegoers, who are also music, art and sports fans, enjoy an engaging experience of their favorite pastime on the big screen.

Initiatives such as "The Inauguration of Barack Obama,” “Stevie Wonder: Live At Last,” “Mets At The Movies," and the “MLB World Series In-theatre Film” were among last year's viewing events. 2010 kicked off with the “Dr. Wayne Dyer Cinema Event” and the HIT Entertainment “Thomas & Friends” film series. This spring, Screenvision partners with the National League Champion, Philadelphia Phillies, to bring four games to the big screen (April – July) and summer events include exhibition of “Racing Dreams,” the award-winning coming-of-age story about three kids who dream of one day racing in NASCAR. Screenvision will continue to enhance the theatre experience for moviegoers and our exhibitor partners across the country.

To discuss programming for alternative content or alternative content partnerships, contact David Wengrod, Vice President of Alternative Content Programming.