Now playing at a theatre near you: the Screenvision Digital Preshow.

Screenvision has revived the great tradition of pre-feature entertainment programming.

Our host-format magazine-style show—the only hosted show in the industry—is designed to entertain moviegoers while sparking interest in advertiser messaging. Host Bradford How guides moviegoers through the Preshow experience, introducing advertiser and entertainment content segments that run alongside exhibitor messaging and entertaining trivia, all supported by a contemporary music soundtrack.

Content segments consist of a variety of behind-the-scenes looks at film and TV programming, world premiere music videos and branded entertainment pieces. Advertisers and content partners provide this entertainment-driven material which is seamlessly blended with Screenvision-produced content to create an attractive 20-minute show that’s become part of the moviegoing experience.

Unique advertising opportunities.
Screenvision’s Digital Preshow offers a variety of brand-building opportunities for advertisers:

• Long-form content segments give you more time to reach and engage consumers with your messaging
• Product integration through content or hosted segments enable you to creatively highlight key product/brand attributes
• Sponsorship of show segments, music, trivia or the entire preshow gives you valuable brand presence in front of an attentive audience
• Traditional slide and spot advertising allows you to run existing creative on the big screen

In top markets nationwide.
Screenvision’s High-Definition Digital Preshow plays on 7,000 screens nationwide, with the majority deployed in the top 50 DMAs across 25 key exhibitor partners, including some of the nation’s most luxurious theatres, home to Hollywood’s Red Carpet premieres.

A hit among moviegoers.
Consumers give Screenvision’s Digital Preshow high marks, achieving 94% receptivity levels, with even higher praise from young adults and teens. Among moviegoers with a preference, Screenvision is preferred to competitor Preshows by a ratio of 5-to-1.

Want your ad on screen with the Digital Preshow? Contact your sales representative to learn how to take advantage of these opportunities.

Lieberman Research Group 2006-2009.